The Art of Influence for the Arts Council

Pete and I presented at our first ‘double act’ speaking event today. We were invited down by Sarah Gee from Indigo to talk about blogging and how it can be used as a tool/platform/method for arts organisations to ‘reach new audiences and internal communication’.

Sarah neatly compacted our quite rambling response to the brief into a session called simply “Setting up a blog in an hour”.

We’d not done a double-act before on this stuff so we’d met up in advance and had planned out some subject matter to cover. Of course the way it goes on the day is often completely different to what you expect, and what we actually did was structured like this:

  • Intro on us and a bit about our blogging backgrounds
  • Talking about Created in Birmingham
  • Setting up a Wordpress.com blog in a couple of minutes
  • Adding a first post
  • Changing the template
  • Adding video and photos (live via the iPhone and Viddler)
  • Open discussion about developing a voice, getting visitors, and so on
  • Lots of questions and answers

It seemed to go pretty well for a first attempt and we had some good feedback, so I think we may be doing a few more of these in future…

One Comment

  1. March 8, 2008 at 1:44 pm | Permalink

    I was at the event and the session was excellent. I am slightly biased because I helped organise the whole thing, but one of the reasons I love working with Sarah is that she knows so many interesting people and it was great to meet you and Pete. You should definitely do more of this, you work really well together. Good luck with the Webby

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  1. [...] in minutes. Stef and I did one of these at at Arts Council conference the day before going to SXSW which he briefly blogged about here. Wanting to take the “check this shit out” factor up a bit we decided to not only set up a blog but [...]

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