With my head fried from the SXSW Interactive experience this is a short (1:47 min) video piece of me talking about how it’s the offline impact that social media can offer that will validate out use of these technologies rather than just the cash that can be made from the next big social networking website sale.
Now that we’ve got so many freely available tools and technologies at our finger tips is it now the turn of the late adopters to start using them to improve the world we live in?
An extension of some of the things I was saying in my “Good Rush” piece which is already getting jargon yawns from Pete et al.
Produced by Chris Kentish at Ideas for Life.
2 Comments
That video player is pretty screwy… the sound is really quiet but clicking on the volume control takes you to the “Ideas for Life” front page! I could only hear it by following the link, and even then the sound is panned hard-left. Oh dear…
Like the accompanying blog post, I think it makes a lot more sense the second time around… perhaps I’m just stupid but it’s taking me a while to really understand where you’re heading with this.
@OrangeJon - sometimes I am incomprehensible even to myself!
I think what I was jibbering about was that perhaps we’re going to see an interesting new wave of social entrepreneurs that use social media tools as just one part of their business with the majority being offline but with the big _enabler_ being those social media tools put together in a mutually supportive way?
Eg. Charity does good work. Charity sets up free Wordpress, PBWIKI, Facebook group, Vimeo, etc in a smart way to become Charity Squared through connecting more effectively at virtually zero cost?